
Harris, 31, strips down to his underwear in the black and white advertising campaign for spring 2015.
The photos are taken by photographer Boo George.
"Calvin Harris is a truly cosmopolitan, dynamic young man who is capable of attracting the masses with his music and energy," Armani said (via WWD), noting: "He isn't a model by nature, and this creates a more sincere and engaging bond with the public."
"It's incredible to be working with Mr. Armani and his team at Emporio Armani," the Scottish DJ and music producer claimed, adding: "I feel an affinity to the brand ethos and have been a long time admirer of their designs."
Check out the video below…
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